THE IDEA
After using a national e-newsletter company (no one here is
mentioning any names) for her charity bachelor/ette auctions,
Diane saw a business opportunity. It was taking an average
of 3-5 hours to create a simple newsletter and to upload
email addresses. Pictures didn’t fit right, pictures
seemed blurry, borders were in the wrong colors, font changed
every time she went to the next page, and watch out for flying
objects when the system didn’t save the content when
there was an internet interruption. Diane became frustrated
every time she had to do an e-newsletter which on average
was 3 times a month so she hired a web development company
out of Brooksville to create a web-based software program
that would be user friendly.
After learning the new system in and out she realized the
normal business owner just doesn’t have time to upload
email addresses, come up with content and the knowledge to
run a successful e-newsletter campaign. So instead of selling
a user name and password monthly she decided to do a complete
turn-key approach that was custom.
Our clients are busy, don’t have time, know the value
in our program and understand our services are top notch. |