How TOAST Email Campaigns Can Drive Your Restaurant’s Success
Running a successful restaurant is about more than just great food—it’s also about building and maintaining strong relationships with your customers. In today’s digital age, email marketing has become a crucial tool for staying connected with your patrons. If you’re using TOAST, you already have a powerful platform at your fingertips that can help you do just that. But are you leveraging it to its full potential? Email marketing is one of the most effective ways to keep your restaurant...
How to Sign Up for Flodesk and Add Our Affiliate Code
Flodesk is a user-friendly email marketing platform perfect for creating beautiful, engaging emails. Here’s how to sign up and apply CGC's discount code to your subscription. Steps: Visit Flodesk: Go to Flodesk. Sign Up: Click on Sign Up for Free or similar on the homepage. Fill in your details (name, email, password). Check for Verification Email: Go to your inbox and open the verification email from Flodesk. Click to verify your email. This should bring you back...
How to Add an Admin to Your Facebook Business Page
Adding an admin to your Facebook Business Page allows others to manage your page, post updates, and respond to messages. Here’s a simple guide to adding an admin. Steps: Log in to Facebook: Go to Facebook. Sign in with your credentials. Access Your Business Page: Click on Pages in the left menu, and select the page you want to manage. Switch into the Page: Switching into the Page allows you to act as the page and not from...
How to Add a Manager to Google My Business Account
Google My Business (GMB) is essential for managing your online presence across Google, including Search and Maps. If you're collaborating with CGC or need help managing your GMB profile, adding a manager is a straightforward process. Here’s how to do it. Steps: Log in to Google My Business: Go to Google My Business. Sign in with the Google account associated with your business. Select Your Business: If you have multiple businesses, choose the one you want to manage from the...
Try Boosting Engagement with Facebook’s Tagging Features
We know that getting seen on the algorithm might feel like fighting a losing battle these days. But if you’re looking to ramp up engagement on your Facebook page, Facebook has actually introduced a few new tricks! Facebook now offers some handy tagging features that can help you reach the right audience at the right time. By using tags like @followers, @commenters, and @topfans, you can create more personalized interactions and keep your community connected and engaged. Please note that...
Meet the CGC Crew
Many ask who the team is at Callan Group Communications when they see the volume of output that's published. We have been strategic in creating our crew since opening in 2008. Our goal has always been to keep expenses low which keeps fees as low as possible for our clients. The choice to partner with those who are professionals and experts in their field has proven to be not only cost effective for our company and clients, it creates...
Callan Group Communications Highlighting Webinar Benefits
Callan Group Communications has been hosting webinars for years as the benefits for our clients is overwhelming. We have experience hosting all size webinars and understand best practices of the service. Since before the height of online ZOOM classes, #CGC has been running these programs for client engagement, industry education and more. << Listen to our Vlog on Webinar Services >> Reasons to do a webinar: - Attract professionals who are in and out of your network - Showcase that you’re an industry...
Boosted Posts on Instagram & Facebook
< Watch our Vlog about boosted posts > We see many clients choosing to boost posts on Facebook and Instagram. CGC highly recommends to do this as your message will span a larger reach to potential clients that your current marketing may not be able to connect with. Callan Group Communications can do a custom branded boosted post for $100 plus the amount you want to spend. We recommend a minimum of $250 for the post but can do in any...