Hiring a Marketing Firm?

It’s important to check out a business that you want to hire. I know when I do, I check them out on Google. I listen closely to their story of how they started. I ask them about their goals. And I listen to see if they are truly practicing what they preach. For example if someone is looking for a pool builder, is that builder involved in an association specialized in their industry? Does this pool company respond to...

Public Relations + Event Management = Success

With vast experience working with national non-profits for nearly 20 years, our event management talents exceed expectations. We love bringing education to all events and are hired for one-time needs or public relations on an ongoing basis where we incorporate both. Recently we teamed up with Todd Patrick & Co. Salon for our client, Tempus Hair Restoration for “Operation Hundreds of Heads”. With a team effort, we executed an amazing event that boosted both businesses on social, in black and...

Get a Digital Profile for Your Business

Marketing is an important part of every company, no matter how large or small. Bringing your business to the attention of the community and making sure you stay relevant will increase your bottom line. Because we know every business has a different budget for marketing we offer a variety of custom programs to fit the needs of your business and boy are we rocking! We are very blessed to have so many new clients during this interesting time in our...

Serving Acorn Ridge Cabin Rentals Since 2010

Planning on visiting the Gatlinburg area in 2018? May we suggest checking out Acorn Ridge Cabin Rentals for your cabin/housing needs? We have been working with the amazing team at Acorn Ridge Cabin Rentals since 2010! We have the privilege to write their monthly newsletter and manage their digital broadcasting. This 5 star rated cabin rental firm has a long history of providing excellent customer service. They really care about their guests who most make a tradition to stay with them...

Marketing Through an Economic Downturn

Listen to "Digital Di" discuss some tips on how to effectively communicate during crisis.

Book Food Trucks for Your Next Event

Food trucks have really blown up in popularity over the past five years, and with good reason. Who doesn't smile as soon as they see a food truck pull up? Food trucks are a convenient (and not to mention TRENDY) way to feed a large group, with different options, in a short amount of time if necessary, without having to resort to something like a sandwich platter from the supermarket - which, let's face it - is not fresh,...

Felt Results in Less Than a Week!

My body is yelling, "thank you, thank you, thank you," wow...after a long day I wanted to grab a bottle of vino & relax but still had lots of energy so chose a 30 minute swim instead. Not only am I now on hemp oil, I'm taking these powder sticks that have ginseng root, maqui berry, guarana seed, B3, B12 for energy....yerba mate & maca power for mood...milk thistle & bacopa extract for detox AND last but certainly not least...coconut...

Instagram For Your Business

If you’re not using a business Instagram page to increase your profits, you may be a digital dinosaur. Instagram has quickly turned into a revenue generating machine for businesses in just six years! As of June 2016, the mobile photo sharing platform reached 500 million monthly active users (Source: Statista). If your business isn’t posting daily, at the minimum, you are definitely a digital dinosaur! Creating a business page is simple and free! But it’s not one of those sites where...

Newsletters Still Work

With our nine year anniversary of delivering professional email newsletters approaching next month, we want to remind you of the continued importance sending regular campaigns is for your business, non-profit or association! Newsletters are a vehicle to drive traffic to your website, social platforms and through your door. When done correctly, newsletters prove to be one of your most valuable marketing tools! HOW OFTEN? We recommend sending a minimum of once a month! Most of our clients send weekly because numbers don’t...

CGC Service Offering: Association Management

Every industry has an Association to belong to. Often, these organizations are run by volunteers and things may get overlooked. That's where Callan Group Communications comes in! We have proven programs that recruit new members, retain involvement and build more awareness. Through state-of-the-art communications and expertise in fundraising, CGC can help maintain the continuity of your Association while building the sustainability of your mission. Contact "Digital Di" at 386-538-1083 to learn more by watching this video.