Membership Building, Special Events, Training & Seminars
At Callan Group Communications we provide may different types of marketing. We also provide Association and Non-Profit Management services. Today’s associations find it difficult to get enough volunteers to keep their organizations moving smoothly. That’s where we come in! We work with the Association’s, sometimes filling roles of marking, membership director, and even executive director to keep business moving along. These roles are important to any organization and we provide the attention needed to fulfill these duties. We can...
Newsletter Best Practices
Email Newsletter Still Work! Listen to our best practices! CGC has been an email service provider since 2008. Email newsletters still work and even though they may not be as popular as they once were in the past decade they still bring in one of the highest returns on investment in marketing. Listen to CGC's tips and best practices. If you want more info on how to let CGC handle your email newsletters, contact us via email or 386-538-1083. As always,...
They May Be Annoying, But They Work
Email newsletters not only still work but they have one of the highest return of investments for your business. Whether you have a gift shop or an engineering firm, CGC will help you keep in touch with your customers, retain them and have them become your raving fans and an extension of your sales force! Listen to our recent vLog to find out why they still work, how often you should send, what type of content and more! Request a quote to...
Expanding Service Offering: Surveys
With the growing theme of opinion-based feedback, Callan Group Communications (CGC) is expanding their survey offerings. We hear a ton of comments in our industry. Everything from, people don't give their email addresses out to their customers feelings on sales and hours of operation. The question is always the same, when have you last surveyed them? With detailed technology at our fingertips it is easier than ever to gain information. Callan Group Communications has always administered surveys and suggested to clients...
The Negative Impact
Online reviews have certainly become the modern "word of mouth." In this day and age, it is estimated that 85% of customers trust online reviews as much as a personal recommendation! Additionally, up to 90% of consumers look at a product's reviews before they decide to buy. This is great for a company that has tons of positive reviews, but what about the negative ones? Have you ever left a negative a review? Furthermore, have you considered what kind...
To Hoot or Not To Hoot
To Hoot or Not To Hoot... I get the question "Do you use Hootsuite?" pretty often from business professionals and friends when asking about my work. I quickly respond after a reaction that some can compare to a look of disgust with, "not one bit!" No offense to #Hootsuite...for some people this software may be a life saver, but I have NOT had the same experience. I also don't like to judge before experiencing, so I tested out for a couple...
Hurricane Irma Support for Clients
Callan Group Communications wants to help our past clients get back to normal as fast as possible after Hurricane Irma! We already have your old template and contact list so we can react quickly to support you getting the word out to your customers with hours of operation, any damage sustained, support/supplies needed and possibly specials/coupons to get business back through your doors! We understand how important it is at this time to communicate with your customers so for the month...
The Power of Google
We wanted to share a recent success story! Our client, the Little Black Photo Booth in Daytona Beach has the FULL digitally evolved package with Callan Group Communications and we cover every area of their marketing for them online. Are you currently on Facebook for your business? Twitter? Instagram? Google +? If you answered NO to any of the previous questions, we should sit down! Online marketing is an interesting journey to climb, and seeing results for our clients grow and...