The Pricing Game

What Is Your End of Year Marketing Plan?

What is your marketing plan for the remainder of 2021? Some businesses may decide not to start a new marketing plan until the beginning of the new year, don’t fall into that trap!!! End of the year marketing is very important. There are many benefits to pumping up your marketing in November and December. First, people are shopping! They are looking for a gift for a spouse, child, friend or family member that is different from anything else they will get...

Digital Marketing Has Changed

Digital Marketing can be the key component your business is missing now and for years already. At Callan Group Communications we provide exceptional digital marketing to elevate your business beyond just the “walk-ins”. To start, we make sure your company is set up on all social media accounts. From Facebook, Instagram and Twitter to LinkedIn, Google My Business and many review sites that are relevant to your industry. There isn’t an avenue we leave untouched! Once you are setup on all...

Struggling with your website? CGC is here to help!

After witnessing so many of our clients struggling with finding out where their website was hosted or even who owned their domain, we sought out an amazing third party vendor who provides exceptional web solutions that not only protect your site but speed it up! Having control over your website allows you to make changes and updates quickly and easily, without relying on a web developer or IT department. Business Owners: Contact Digital Di to help get your ownership & control over one...

ASSOCIATION & NON-PROFIT MANAGEMENT

Our team partners with associations and non-profits to execute an array of services as small as consulting to as large as a full production fundraising event. Cause marketing and event management are also key components to our mission and company goals. ASSOCIATION MANAGEMENT Too often associations fall behind because of the lack of volunteer support and follow through. That’s where Callan Group Communications comes in. We are currently hired by multiple local associations as their marketing & membership director and their...

Why Your Business Can’t Afford to Ignore YouTube (And How We Can Help You Win Big)

Picture this: a potential customer searches for a service you offer. Instead of reading a long web page, they click play on a video—and within seconds, they’re watching you explain your expertise, showcase your work, and share stories that stick. They’re nodding along. They’re convinced. And before you know it… they’re your newest client. That’s the power of YouTube.It’s not just a platform—it’s a 24/7 sales machine, trust-builder, and brand amplifier all rolled into one. The reality?Over 2.7 billion people use...

Marketing Through an Economic Downturn

Listen to "Digital Di" discuss some tips on how to effectively communicate during crisis.

Preparing to Sell: Marketing Essentials for Baby Boomer Business Owners

<< TLDR: WATCH THE VIDEO NOW >> Are you a business owner nearing retirement, or do you know a baby boomer looking to sell their business within the next two to ten years? If so, it's essential to start planning now to maximize the value of your business. This is especially true if you're unfamiliar with the digital landscape – and that’s where Callan Group Communications can help. Whether you've built a thriving local company through years of hard work or...

To Print or Not to Print (Media)

To Print or Not to Print (Media) By Justine Mancini One of the many ways Callan Group Communications remains unique in this fast-paced world of marketing is our belief in Legacy Media. Legacy Media is "the old media"- particularly print media, film studios, music studios, advertising agencies, radio broadcasting, and yes, even television. Some say print is dead, we assure you – it’s not! CGC travels regularly gaining insight on cultural aspects of marketing in metro areas. We are constantly viewing what...

Elevate Your Business Story with Our New Drone & Video Storytelling Services

Add drone and video storytelling to your marketing! We are thrilled to have worked on perfecting this service for the past few months. Take advantage of our introductory rates and contact us today about this new service offering. In today’s fast-paced digital world, capturing attention requires more than traditional marketing. Consumers crave authentic, visually engaging stories that highlight what makes a business unique. That’s why Callan Group Communications, with over 20 years of experience, is excited to announce our latest offering:...

Client Spotlight: Candock North Florida

CGC was thrilled to be chosen to work on this extremely cool account in December 2017. Our amazingly talented Patrick Langley created their website and it was off to the races… Meet Jeff Jahr, owner of Candock North Florida. Jeff, a resident of New Smyrna Beach, opened Candock North Florida in September 2017 off of US Highway 1 in Ormond Beach, right next to the World Famous Iron Horse. With a vast background in sales and extensive knowledge of the...